a valued customer

It’s a source of real irritation to me that, no matter how much you spend in an Australian shop, no matter how high-end, the likely greeting by the shop assistant at the till will be “Just these today?”. Once I was shopping for a whole new work wardrobe, assisted by a personal shopper. Even with the personal shopper’s discount my bill in one shop was a comfortable four-figure number. “Just those today?”, I was asked as I approached the counter. I almost asked whether she would prefer I shop a little harder just to gain her acknowledgement as a bona fide customer.

So I love shopping in Japan, where every transaction makes you feel like royalty. On a whim the other day, I stop by a Birkenstock shop on Shinsaibashi in Osaka. One pair of sandals and a $100 spend later, the shop manager escorts me right outside the front door before formally presenting me with a heavy cotton bag containing my purchase. With a low bow, he thanks me and I walk away. Fifty metres away at the corner of the street, I look back and he is still there, still bowing low.
For a $100 transaction.
A few days later a lovely shop assistant helps me choose a new yukata (summer kimono) and matching obi (tie belt) in the fashionable halls of Dai Maru. This young lady has almost no English, and embarrassingly I have even less Japanese. But fashion, colour coordination and commerce need no common language, and after an enjoyable trying-on session I spend around $80 on a lovely new black, white and red creation. My purchase is lovingly wrapped in tissue paper and placed in an iconic Dai Maru paper bag, with a clear plastic bag popped in for later in case it rains. The shop assistant asks whether we will browse some more in the South Building or return to the Main Building. When I indicate the latter, she politely escorts me to a set of marble stairs, indicates where I need to go, then presents me with my purchase with a low bow and an “arigato gozaimas-ta”. As I reach the top of the staircase I look down, and the young lady is still there, still bowing until I am out of sight.
I love this country.
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